Consumer Survey Highlights Smart Access Routines, Ranks Most Desirable in U.S. Homes
DALLAS , May 9, 2024 /PRNewswire/ — Parks Associates research reveals that 40% of households with connected home devices currently have at least one multi-device integration or routine in place. I did. This means that 60% of households that own smart devices are using them as a point-of-sale solution, and most of their value is not realized. The company announced this research and presentation at its 28th annual CONNECTIONS™: Premier Connected Home Conference, held May 7-9 at the Hilton Dallas/Plano Granite Park Hotel in Plano, Texas. Other research shared.
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The company's Smart Home: Integration, Automation, and Control provides the latest data on smart home trends that are impacting consumer buying behavior and preferences. The study points out that word-of-mouth and personal recommendations are key factors in driving smart home sales, so it is essential for users to understand the full value of the product and become product promoters. I am.
“Companies that have security systems or access control devices (such as smart locks or smart garage door openers) are especially likely to adjust smart actions,” said Jason Parris, vice president of business development at Parks Associates. says. “Smart access routines that include the integration of locks, cameras/doorbells, lighting, thermostats, and security systems also rank among the most attractive. These routines improve home convenience, security, and energy efficiency. It is designed to.”
As part of this project, Parks Associates tested and quantified the appeal of nearly 100 unique routines across all Internet households. Today, smart home device owners often underutilize their products, with 60% reporting a lack of coordination between devices. Much of the value and vision of a convenient and intuitive personal smart home requires coordination between devices, and the mainstream way of purchasing point his solutions to solve specific needs is a whole-home promise. cannot be achieved.
“There is clear consumer demand for an integrated and customizable smart home experience with a focus on security, access control and energy management,” Paris said. “Smart home providers must strike a balance between providing a high degree of automation and respecting users' control settings.”
CONNECTIONS™ speakers will address new marketing strategies to reach early majority markets and emphasize the value of alignment across products. CONNECTIONS™ Sponsors include Cox Communities. Nice; Cardinal Peak, FPT software company. Ivani; Kaadas smart lock; quick set; rapid response monitoring; Skybell; Ubiety Technologies; Alarm.com; Sherry. Smart Things; Beckler. Schlage; Calix. Johnson Controls; Blue Salve Partners. Midea America; Cognitive Systems; RSPNDR; Savant. Trident IoT; Xirient; Affiliate Monitoring; Moen; Origin; Vector Solve; and Z-Wave Alliance.
To schedule an interview with an analyst or request specific data, please contact Mindi Sue Sternblitz-Rubenstein (email protected) or 972-490-1113.
About CONNECTIONS™
Parks Associates' 28th Annual CONNECTIONS™: Premier Connected Home Conference will feature an in-person conference May 7-9 and multiple virtual sessions throughout 2024. The event focuses on technology adoption in smart home, security, connected health, energy, and more. , home automation.
Connecting more than 1,500 senior executives, CONNECTIONS™ offers networking opportunities combined with visionary keynotes and virtual sessions. Parks Associates' team of analysts focuses on evaluating technological innovations, consumer adoption and trends, product and service forecasting, new business strategies, partnerships, monetization opportunities, and value-added service designs. Lead conference sessions.
Throughout the event, sponsors will provide demos during networking events and highlight new innovations and services for the entertainment, mobile and smart home market segments.
For more information, please contact (email protected), call 972-490-1113, or visit www.connectionsconference.com.
About Parks Associates
Parks Associates, a woman-founded and certified company, is an internationally recognized market research and consulting firm specializing in emerging consumer technology products and services. Founded in 1986, Parks Associates provides business intelligence and research services through proprietary methodologies developed over decades, including quarterly surveys of 10,000 Internet households. https://www.parksassociates.com
contact:
Mindy Sue Sternblitz-Rubenstein
parks associates
972.490.1113
(email protected)
SOURCE Parks Associates
