Kanye West is in the news again every day, including the recent sneaker-focused tirade. However, these findings are not directly related to Twitter. West and his team have reportedly filed trademark applications for numerous products, ranging from cosmetics and sporting goods to bedding, kitchenware, voice recordings, and campaign buttons. West's team also filed paperwork in early April to register a California company called “Yeezy Offshore Inc.”
The news follows West's announcement that he has parted ways with manager Scooter Braun and replaced his lawyer. The documents suggest that the YEEZY brand may no longer be limited to clothing and sneakers.
Meanwhile, West called into the radio show “Ebro in the Morning” to tell host Ebro Darden, “I love you.”
Yes, I fired my previous lawyer. Why? Because he wasn't coming to work full time. I also asked my previous manager to come to work full time for Yeezy, but of course my previous lawyer and manager said no. So now I've hired a CEO and a CFO and I have two full time lawyers.
— Kanye West (@kanyewest) April 25, 2018
They need to fill 160 positions by the end of this year. Yeezy will hit $1 billion this year. They are the second fastest growing company in history. They are a unicorn on their way to becoming a decacorn.
— Kanye West (@kanyewest) April 25, 2018